EngagementMessaging and translation

Neeo

A free messenger that translates text and voice in more than 100 languages as people chat, with HD calls, group chats and a map of people nearby.

Neeo product mockup
RoleBusiness Analyst
ClientNeeo Apps FZ LLC
PlatformAndroid messaging app
StatusLive on Google Play

Why it mattered

People who share no language still want to chat, call and make friends. Most messengers leave translation to the user, who copies text into another app and loses the thread. The product had to put translation inside the conversation, for text and voice, in groups as well as one to one, without making the basics worse: notifications that arrive, groups that show names, and contacts that are easy to add.

Requirements

The PRD, stories, edge cases and test cases for real-time chat translation.

What the app does

Two people who share no language still want to chat, call and meet. Neeo is a free messenger that translates text and voice as they talk, in more than 100 languages, with HD calls, groups, stickers, a map of people nearby and a social feed.

Client
Neeo Apps FZ LLC, a technology company based in Dubai Internet City
Core idea
Translation inside the conversation, so nobody copies text into a second app
Translation
Chat messages, voice messages and documents, in more than 100 languages
Communication
One to one and group chat, photos, videos and files, voice and video messages, HD audio and video calls, group calls
Discovery
Nearby people on a map, a social feed, LIVE streaming and stickers
Business model
Free to download, with in-app purchases
1M+installs on Google Play
100+languages translated
3ways to talk: text, voice and video
Freeto download, with in-app purchases

Figures are as stated on the Google Play listing.

From download to a translated conversation

  1. Install the app
  2. Register and choose a language
  3. Allow contacts so friends appear
  4. Open a chat
  5. Type or speak in your own language
  6. The other person reads it in theirs
  7. Reply, call or share

A visitor can also: find people nearby on the map, post to the social feed, go live.

Notice

Neeo, its name, logo, app, designs and content are the property of Neeo Apps FZ LLC. This case study describes my work as a business analyst on the Neeo app and is for portfolio purposes only. It is not an official publication of Neeo Apps FZ LLC.

Screens are the promotional images on the public Google Play listing of the app, and figures such as installs are as stated there and may have changed. The user stories, edge cases, test cases and the review summary are written by me from the public listing and how the app visibly behaves to show how I document requirements. They are not the original project documents. Google Play and Android are trademarks of Google LLC.

RHK Properties

View case study